{"id":10594,"date":"2022-08-31T08:24:36","date_gmt":"2022-08-31T06:24:36","guid":{"rendered":"http:\/\/deltanet.hu\/?p=10594"},"modified":"2022-08-31T08:24:38","modified_gmt":"2022-08-31T06:24:38","slug":"merfoldkohoz-ert-a-streaming-nezettseg","status":"publish","type":"post","link":"https:\/\/deltanet.hu\/index.php\/merfoldkohoz-ert-a-streaming-nezettseg\/","title":{"rendered":"M\u00e9rf\u00f6ldk\u0151h\u00f6z \u00e9rt a streaming n\u00e9zetts\u00e9g"},"content":{"rendered":"\n<p>Els\u0151 alkalommal fordult el\u0151, hogy a vil\u00e1g egyik, t\u00e9v\u00e9s tartalom szempontj\u00e1b\u00f3l legmeghat\u00e1roz\u00f3bb piac\u00e1n megel\u0151zte a streaming tartalomfogyaszt\u00e1s a hagyom\u00e1nyos k\u00e1belt\u00e9v\u00e9t.<\/p>\n\n\n\n<p>Feljegyezt\u00e9k az Egyes\u00fclt \u00c1llamokban az els\u0151 olyan h\u00f3napot, amikor egy \u00e1tlagos n\u00e9z\u0151 t\u00f6bb id\u0151t t\u00f6lt\u00f6tt streaming tartalmak n\u00e9z\u00e9s\u00e9vel, mint k\u00e1beltelev\u00edzi\u00f3s line\u00e1ris ad\u00e1sok fogyaszt\u00e1s\u00e1val.<\/p>\n\n\n\n<p>Egy k\u00f6z\u00f6ns\u00e9gm\u00e9r\u0151 c\u00e9g legfrissebb, j\u00faliusi statisztik\u00e1i szerint Amerik\u00e1ban az \u00e9v hetedik h\u00f3napj\u00e1ban a legnagyobb streaming platformok, \u00e9l\u00fck\u00f6n a Netflixszel, a Disney+ -szal, a YouTube-bal \u00e9s a Hulu-val a t\u00e9v\u00e9 el\u0151tt t\u00f6lt\u00f6tt id\u0151 \u00f6sszesen k\u00f6zel 35 sz\u00e1zal\u00e9k\u00e1\u00e9rt voltak felel\u0151sek, szemben a k\u00e1belt\u00e9v\u00e9 valamivel t\u00f6bb, mint 34 sz\u00e1zal\u00e9k\u00e1val.<\/p>\n\n\n\n<p>A c\u00e9g k\u00fcl\u00f6n m\u00e9ri a m\u0171holdas vagy f\u00f6ldfelsz\u00edni sug\u00e1rzott tartalmakat, mely j\u00faliusban k\u00f6zel 20%-on \u00e1llt, vagyis a line\u00e1ris t\u00e9v\u00e9 az\u00e9rt \u00f6sszess\u00e9g\u00e9ben m\u00e9g \u00edgy is magabiztosan vezet a streaming el\u0151tt, j\u00f3llehet a piaci \u00e1trendez\u0151d\u00e9s jelei m\u00e1r a fentiek r\u00e9v\u00e9n er\u0151sen megmutatkoznak.<\/p>\n\n\n\n<p>A streaming er\u0151s\u00f6d\u00e9se \u00e9s a k\u00e1belt\u00e9v\u00e9s n\u00e9zetts\u00e9g cs\u00f6kken\u00e9se alapvet\u0151en k\u00e9t, egym\u00e1snak ellenhat\u00f3 jelens\u00e9gnek k\u00f6sz\u00f6nhet\u0151. Egyr\u00e9szt streaming fronton a j\u00falius kifejezetten er\u0151snek sz\u00e1m\u00edtott, k\u00fcl\u00f6n\u00f6sen a Netflix h\u00e1za t\u00e1j\u00e1n. M\u00e1sfel\u0151l a sportk\u00f6zvet\u00edt\u00e9sek sz\u00e1ma j\u00faliusban jelent\u0151sen visszaesett, ez pedig cs\u00f6kkentette az \u00e9l\u0151 sportesem\u00e9nyekre hagyom\u00e1nyosan sokat \u00e9p\u00edt\u0151 line\u00e1ris tv platformok n\u00e9zetts\u00e9g\u00e9t.<\/p>\n\n\n\n<p>B\u00e1r az \u00e9v h\u00e1tral\u00e9v\u0151 r\u00e9sz\u00e9ben az ar\u00e1ny, r\u00e9szben \u00e9ppen a sportm\u0171sorok \u0151szt\u0151l v\u00e1rhat\u00f3 beindul\u00e1s\u00e1nak k\u00f6sz\u00f6nhet\u0151en, v\u00e1ltozhat, a mostani m\u00e9rf\u00f6ldk\u0151 n\u00f6velheti az online platformok n\u00e9pszer\u0171s\u00e9g\u00e9t a tartalomtulajdonos \u00e9s produkci\u00f3s c\u00e9gek k\u00f6r\u00e9ben, mely azt eredm\u00e9nyezheti, hogy a streaming platformokra sz\u00e1nt tartalmak gy\u00e1rt\u00e1s\u00e1ba m\u00e9g t\u00f6bb p\u00e9nzt pump\u00e1lnak az ipar\u00e1gi szerepl\u0151k.<\/p>\n\n\n\n<p>Forr\u00e1s: https:\/\/www.hwsw.hu\/hirek\/65034\/teve-tv-streaming-nezettseg -meres-nielsen-netflix-disney-hbo-linearis-kabelteve.html<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Els\u0151 alkalommal fordult el\u0151, hogy a vil\u00e1g egyik, t\u00e9v\u00e9s tartalom szempontj\u00e1b\u00f3l legmeghat\u00e1roz\u00f3bb piac\u00e1n megel\u0151zte a streaming tartalomfogyaszt\u00e1s a hagyom\u00e1nyos k\u00e1belt\u00e9v\u00e9t. Feljegyezt\u00e9k az Egyes\u00fclt \u00c1llamokban az<\/p>\n","protected":false},"author":10,"featured_media":10595,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[1320,35,4,1347,701,34],"tags":[1239,800,389,620,438,1348,102],"_links":{"self":[{"href":"https:\/\/deltanet.hu\/index.php\/wp-json\/wp\/v2\/posts\/10594"}],"collection":[{"href":"https:\/\/deltanet.hu\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/deltanet.hu\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/deltanet.hu\/index.php\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/deltanet.hu\/index.php\/wp-json\/wp\/v2\/comments?post=10594"}],"version-history":[{"count":1,"href":"https:\/\/deltanet.hu\/index.php\/wp-json\/wp\/v2\/posts\/10594\/revisions"}],"predecessor-version":[{"id":10596,"href":"https:\/\/deltanet.hu\/index.php\/wp-json\/wp\/v2\/posts\/10594\/revisions\/10596"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/deltanet.hu\/index.php\/wp-json\/wp\/v2\/media\/10595"}],"wp:attachment":[{"href":"https:\/\/deltanet.hu\/index.php\/wp-json\/wp\/v2\/media?parent=10594"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/deltanet.hu\/index.php\/wp-json\/wp\/v2\/categories?post=10594"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/deltanet.hu\/index.php\/wp-json\/wp\/v2\/tags?post=10594"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}